It's a puzzler to me because they seemed like a perfect fit for us. A really cool store run by two incredible moms that care about their community, building a network of other mothers and carrying unique small label products. A store that is also a meeting hub for mamas that are into natural parenting, celebrating creative WAHMs and with some sort of an environmental consciousness.
Hey! I'm a WAHM....we are a sweatshop-free company...artist run...offering organic cottons...
So what went wrong? I have no idea.
They said they would keep us in mind for the future and offered this cryptic tidbit:
"At this time, we don't have a lot of demand for novelty t's."
Was this an insult or a compliment?
nov·el·ty (nŏv'əl-tē) Pronunciation Key
n. pl. nov·el·ties
- The quality of being novel; newness.
- Something new and unusual; an innovation.
- A small mass-produced article, such as a toy or trinket.
Mostly, I wonder what it is that would define my products as being "novel" in comparison to any other shirt you'd buy at a kids' boutique?